Curated by Andrea Boscaro, The Vortex srl

Guest:
Christian Courses, full Professor of Business Administration, Director of Communication Sciences, University of Teramo.

Not only ChatGPT: how language models are the basis of old and new applications to improve business communication. Catalogues, graphics, websites, blogs, social profiles: a moment to deepen the tools and uses of AI in communication, not only digital, and an opportunity to experiment with limits and concrete uses.