Storyteller and business communicator, he has been working for excellent companies for more than twenty years designing their digital communication; He has worked in Vodafone Italy, Technogym and Sanofi and currently oversees internal communication and owned media in Sella and lectures in social media management at IULM University, the University of Bologna and the Institute for Journalism Training in Urbino.

In the past he has written for Repubblica, Rai 3 and Radio24 and is the author of several books on business culture and technology published by Gruppo24Ore, Hoepli and Egea.
La sua ultima pubblicazione si intitola Siamo Tutti Influencer, la nuova mappa della nuova era di Internet (ROI Edizioni, 2023)

Founder of the job-community Wwworkers.it, he is an expert in new technologies, startups and digital work, social media and online communities.